★ 4.9/5 client satisfaction  ·  Trusted by 50+ Filipino startups & SMEs  ·  Take the free Business Health Test →

We help Filipinos build with heart and succeed with structure.

KSF Group exists because business isn't just about numbers — it's about people, purpose, and building something that lasts. We partner with Filipino startups and SMEs who believe real growth starts from within.

50+
SMEs and startups served
1,000+
Future leaders trained in our programs
4.9/5
Average client satisfaction
130+ yrs
Combined consulting experience
Why we exist

Built on a simple belief.

Many Filipino startups and SMEs face the same growing pains: unclear direction, broken systems, people challenges, and ideas that struggle to turn into action. Founders are stretched thin, teams are doing their best, and growth feels stuck — not because of lack of effort, but because the foundation isn't there.

KSF Group was built to bridge that gap. Through our two divisions — VITION Consulting & Workshops and Alaga360 Program — we help organizations strengthen leadership, fix execution discipline, and care for the people who power the business.

"We don't just consult — we co-build. From a raw idea to a working business, we walk with our clients all the way."

We're not a transactional firm. Every engagement starts with listening, every solution is tailored, and every relationship is built to outlast the project. That's how the most caring workplaces become high-performing organizations.

What makes us different

Four reasons clients stay with KSF.

In a market full of consultants who deliver decks and disappear, we've built something different — a partner that actually shows up.

Built with purpose

Every service we offer is rooted in care, strategy, and the belief that business should make life better for everyone it touches.

People over process

We treat your team as your most valuable investment. Care for them, and performance follows — that's the order that works.

Custom-fit solutions

No one-size-fits-all decks. Everything we deliver is shaped by your industry, stage, and the specific problem you're solving.

Real partnerships

We don't just consult — we collaborate, co-build, and walk with you through implementation, not just the strategy phase.

Our mission

To empower Filipino businesses to turn ideas into impactful action — through strategy, systems, and soul-centered leadership.

Our vision

To create the most caring workplaces in the Philippines — while building organizations that perform at their highest level.

The People Behind KSF

A curated team. Real experience.

KSF works with a vetted pool of certified consultants and trainers across business development, operations, finance, HR, branding, and franchising — all operating under one standard for quality, delivery, and accountability.

Kris Sanchez

Kris Sanchez, CLSSGB

Founder · Lead Consultant

Business development and AI-augmented operations consultant. 10+ years in financial services, B2B sales, and consulting. Cut a client's sales cycle by 53%, trained 1,000+ future leaders, and built and launched 6 startups from scratch.

Lean Six Sigma Green Belt — Valedictorian 2026 BNI Xpress Chapter President 2026 Final Pitch S4 Winner — Tangere
Abigail Nicole Cruz

Abigail Nicole Cruz, MM, CLDP

Co-Founder · Branding & L&D

Branding consultant and certified Learning & Development Professional. Currently Head of L&D / Brand Standard Manager at Surge Fitness, where she built a training ecosystem for 200+ employees. Speaker at De La Salle, NU Dasmariñas, UP Manila, and Google Women Techmakers.

CLDP — Exam Top Notcher 2026 Masters in Marketing, DLSU Head of L&D — Surge Fitness
Marvin Da Silva

Marvin Da Silva, MBA, CFE

Board Director · Franchise Consultant

35+ years across F&B, real estate, hospitality, and entrepreneurship. Chief Business Dev Officer at Avocadoria Group (248 PH + overseas outlets), former President & COO of Golden Pizza / Cowboy Grill, VP of Shakey's International, and GM International for Potato Corner. UST Entrepreneurship Professor.

MBA, Ateneo Certified Franchise Executive PRC Realtor
Alea Claire Ilustrisimo

Alea Claire Ilustrisimo

BD Manager · Process Optimization

Business development and process optimization consultant with 9+ years across education, energy, agriculture, and consultancy. Industrial engineer specializing in product management, market research, and growth strategy.

BS Industrial Engineering, UST MPA, UP Diliman GMP Audit Lead
Leonora Celestino

Leonora Celestino, CPA, CIA

Finance & Taxation Consultant

20+ years in finance, taxation, and audit. Certified Public Accountant and Certified Internal Auditor. APAC Project Manager, Internal Audit Lecturer at FEU Manila, and SAP HR expert.

CPA CIA Lean Six Sigma Yellow Belt
Cynthia U. Figueroa

Cynthia U. Figueroa, CHRP, CTRS

HR & Total Rewards Specialist

39+ years across banking, pharma, semiconductor, retail, and BPO. Certified Management Consultant (ICMCP), Certified HR Professional (IFPM UK), GENOS Emotional Intelligence Practitioner.

CHRP — IFPM UK CTRS — ASEAN Institute PMAP Accredited
Emmanuel Sevilla

Emmanuel Sevilla, REB

BD Director · Sales Strategist

15+ years in international real estate and sales leadership. ₱3 Billion+ in career sales across PH, US, Middle East, and Asia. BDO Power Broker for 4 consecutive years.

Real Estate Broker Top 1 Int'l Specialist, SMDC BDO Power Broker
Christine Grace Bernal

Christine Grace Bernal

Board Director · Head of Admin

10+ years in real estate, finance, governance, and operations. Corporate Secretary at KS Financials, CFO of World in Need International Asia, and Operations Manager at Christian Missionary Services.

BS HRIM, DLS-CSB Corp Sec — KSF CFO Experience
Out in the Field

Six years of showing up for Filipino businesses.

From client diagnostic sessions and culture engagements to expo halls in Pasay and packed leadership keynotes — partnership with KSF means showing up where the work happens.

KSF Group with the Surge Fitness team during a culture engagement
Culture engagement

With the team at Surge Fitness

People-first leadership in action — KSF doesn't just present, we partner.

VITION Business Growth workshop with certificate ceremony
VITION workshop

Business Growth cohort

Founder Kris Sanchez speaking at a leadership event
Keynote

1,000+ future leaders trained

KSF Group BNI certificate ceremony
BNI partnership

Speaking & community

KSF Group booth at Franchise Asia 2026
Franchise Asia 2026

F&B and franchise consulting

Who we serve

Industries we know inside out.

Construction & Engineering

Organizations with operational complexity that need execution discipline, documented processes, safety-aligned workflows, and leadership accountability on the ground.

Technology & IT Services

Software firms, IT companies, and digital teams that need leadership training, clearer execution processes, and systems to support fast-moving distributed work.

Food & Beverage

Restaurants, cafés, bakeries, and food brands that need frontline leadership training, standardized SOPs, and employee care programs to manage turnover.

Startups & New Ventures

Founders and early-stage teams that need end-to-end support — from business setup and feasibility through leadership training, process design, and launch.

Our track record

Businesses we've helped grow.

Across sectors and stages, we've partnered with founders and teams to validate, build, fix, and scale. A snapshot of the work:

Schools & Universities

Internship deployment and employment assistance — connecting institutions with structured talent pipelines.

Food Business

Market study and validation, process improvement, branding, compliance, and systems development for F&B brands.

Engineering & Construction

People training, employee retention programs, systems development, and process improvement on the ground.

IT, Consulting & Coworking

Startup business development, branding, people training, people & process audit, and operations development.

Fitness Gym & Others

Learning & development roadmaps, employee retention programs, and brand storytelling production.

4.9/5
Average client satisfaction (CSAT) across facilitated trainings, workshops, and engagements.
Affiliation & Network

A vetted network behind every engagement.

Our services are delivered in coordination with a vetted network of professionals and organizations with relevant industry experience and credentials. This lets us maintain quality standards, manage specialized requirements, and ensure every engagement is supported by the right expertise — from planning through execution.

Now is the time

Build what actually matters.

Take the 2-minute Business Health Assessment, or skip ahead and book a free discovery call. Either way, you'll leave with clarity on what to fix first.